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Overview

LinkedIn Company Pages hold your organic B2B signals — follower demographics by industry and seniority, post engagement patterns, comment threads full of prospect language, and company updates that employees never reshare. These four jobs pull that data through Mavera’s surfaces (Personas, Mave Agent, Chat, Generate) so every content decision, messaging pivot, and advocacy program is grounded in real audience intelligence.
LinkedIn Content API — Base URL: https://api.linkedin.com/rest/. Auth: OAuth 2.0 (3-legged) — Authorization: Bearer {token} + LinkedIn-Version: 202401 header. Rate limits: Daily, unpublished — varies by endpoint and product approval; throttled via X-Li-Throttle headers.

Prerequisites

1

LinkedIn Company Page access

You must be a Super Admin or Content Admin on the Company Page. Create or connect an app at LinkedIn Developers and associate it with your Company Page.
2

Product approvals

Request the Community Management API product for post/comment access and follower statistics. Some endpoints also require the Marketing Developer Platform product. Approvals can take 1–5 business days.
3

OAuth scopes

Complete the Authorization Code Flow with scopes: r_organization_social, r_organization_followers, rw_organization_admin, and w_member_social (for employee advocacy).
4

Mavera API key

Get your key from Mavera dashboard.
5

Environment variables

export LINKEDIN_ACCESS_TOKEN="AQV..." and export MAVERA_API_KEY="mvra_live_xxxxx"

Jobs


Rate Limits & Production Notes

LinkedIn does not publish exact rate limits for Content API endpoints. Monitor X-Li-Throttle-* response headers and respect Retry-After on 429s. The Community Management API has stricter limits than the Marketing API — expect lower daily quotas for organic content endpoints.
Checklist: Secure tokens in env vars or secrets manager. Implement OAuth refresh token rotation — access tokens expire after 60 days. Include LinkedIn-Version: 202401 header on every call (update when new API versions ship). Monitor Mavera credits at Dashboard. Cache LinkedIn data locally — follower stats change slowly, posts can be cached daily.

All Integrations

LinkedIn Content API

Personas

Brand Voice

Mave Agent

Generate